GQ — Mattress shopping is the worst shopping, unless you enjoy driving to the nearest low-rent strip mall and lying down fully clothed in the company of commission-starved salesmen. So when I needed a new mattress recently to replace my 12-year-old Sealy Posturepedic Plush Pillowtop (which I purchased from Dr. Seuss, apparently), I was delighted to find that the whole game has changed, thanks to online retailers.
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