.
GateHouse — You hear a lot about pink slime these days, because frankly, pink slime is an a-MA-zing turn of phrase. It’s a writer’s dream, a lyrical, almost onomatopoeic slice of verbal sleight-of-hand that grabs your brain and demands it to conjure up an image, requires you to stop what you’re doing — eating a hoagie, feeding your baby, delivering a baby — to consider it. Frankly as soon as someone coined the phrase “pink slime” it was over, stick a fork in it. Actually that wouldn’t work because sticking a fork in an industrial-sized vat of gelatinous goo wouldn’t be practical and actually probably really frustrating; maybe you should go with a spoon in this scenario. Or an ice cream scoop. Ooh, soup ladle!
We think about pink slime for the same reason most people think about pink slime: Because we are writing “Ghostbusters II.” But also we think about it because with a meaning that evocative, especially in an age where headline value is measured by the level of instinctual milliseconds it takes someone to click on something distracting while they’re supposed to be working and/or driving, it’s perfect. It’s like “swine flu” or “SARS” or “Newt Gingrich” — your brain can’t help but think “THAT SOUNDS JUST AWFUL AND UNELECTABLE YET I CANNOT STOP MY HAND FROM CLICKING ON IT,” and there, before you know it, you’re 12 pages into pink slime material on the web and vowing to never eat beef, or slime, for the rest of your life.
.
.

I'm a a writer for such outlets as Men's Health, South Magazine, Nickelodeon's 

